In the NBA, a team’s market counts – whether you like it or not.
We’re not strictly talking about market size, although that’s a factor. On the other hand, there are all sorts of variables that determine whether a team has a desirable market or not.
The Miami Heat have one of the best. This is a big market, but just as significantly, it’s an attractive one. Who wouldn’t want to live in Miami?
The New York Knicks are a little more complicated. They play in a huge market, but New York’s fast pace isn’t for everyone.
Meanwhile, the Portland Trail Blazers are a small market team, but their devout fanbase certainly seems to suit some players.
Could they send Damian Lillard to the Heat in a blockbuster three-team deal this summer?